The influence of organizational pride on the performance of lecturers in health at the Nahdlatul Ulama university in Surabaya

Pride is needed in individual motivation and performance, because a person will respond to profitable identities, which are relevant to developing members’ psychological sense in the organization, as identification or commitment (Tyler & Blader, 2003). Unusa is a college concentrating on health education programs. Data from Unusa regarding the dharma of conducting research and community service in 2014, found that out of 117 lecturers who had carried out the research, the number had only reached 42,7%, community service was 44,4%. Demonstrating the performance of Unusa lecturers is not optimal. Research objectives, to prove the influence of Organizational Pride on the Performance of Unusa Lecturers. Observational research design, type of explanatory research, using a cross sectional approach. Respondents were 105 lecturers. Independent variables are Organizational Pride. Dependent variables are Lecturer Performance (task performance, contextual performance, adaptive performance, counterproductive work behavior). Data analysis used linear regression test, α = 0.05. The results of the study prove that Organizational Pride influences Lecturer Performance (p = 0.002; b = 0.301). This study shows that Pride of the Organization can play a role in encouraging the increase of Lecturer Performance. The higher the Pride of the Organization ultimately increases the Lecturers’ Performance. Efforts to strengthen the pride of the lecturers, individually and in institutions are carries out through training and SGD (Small Group Discussion) with routine. Finally, it will improve and strengthen the sense of love, belonging and loyal to optimize the performance of the tridharma.