TY - JOUR
T1 - Making the information technology-business alignment works
T2 - A framework of IT-based competitive strategy
AU - Puspitasari, Ira
AU - Jie, Ferry
N1 - Publisher Copyright:
Copyright © 2020 Inderscience Enterprises Ltd.
PY - 2020
Y1 - 2020
N2 - Seamless IT-business integration enables superior performance and provides value creation opportunities for an enterprise to achieve a sustainable competitive advantage. Yet, creating IT-business alignment remains a challenge. Some users consider the existing IT-business alignment methodologies too complicated for practical implementation. This paper proposes a simplified and practical framework, an IT-based competitive strategy framework, to align an IT strategy with enterprise businesses based on a design science research methodology. The framework consists of three elements to formulate a comprehensive IT-based strategy, i.e., value drivers of IT implementation, competitive factors and an IT competitive strategy. The framework evaluation includes interviewing experts and practitioners, applying the proposed framework in an Indonesian enterprise and assessing the framework benefits on a qualitative basis. The observational evaluation with the experts concludes that the proposed framework is helpful for the targeted users. The framework application in a company also demonstrates the advantage and the usefulness of the proposed framework.
AB - Seamless IT-business integration enables superior performance and provides value creation opportunities for an enterprise to achieve a sustainable competitive advantage. Yet, creating IT-business alignment remains a challenge. Some users consider the existing IT-business alignment methodologies too complicated for practical implementation. This paper proposes a simplified and practical framework, an IT-based competitive strategy framework, to align an IT strategy with enterprise businesses based on a design science research methodology. The framework consists of three elements to formulate a comprehensive IT-based strategy, i.e., value drivers of IT implementation, competitive factors and an IT competitive strategy. The framework evaluation includes interviewing experts and practitioners, applying the proposed framework in an Indonesian enterprise and assessing the framework benefits on a qualitative basis. The observational evaluation with the experts concludes that the proposed framework is helpful for the targeted users. The framework application in a company also demonstrates the advantage and the usefulness of the proposed framework.
KW - Competitive strategy
KW - IT management
KW - IT strategy
KW - IT-based competitive strategy
KW - IT-business alignment
KW - IT-business alignment framework
UR - http://www.scopus.com/inward/record.url?scp=85084373959&partnerID=8YFLogxK
U2 - 10.1504/IJBIS.2020.106796
DO - 10.1504/IJBIS.2020.106796
M3 - Article
AN - SCOPUS:85084373959
SN - 1746-0972
VL - 34
SP - 59
EP - 82
JO - International Journal of Business Information Systems
JF - International Journal of Business Information Systems
IS - 1
ER -