El efecto del estilo de liderazgo situacional en el desempeño de los representantes de ventas

Translated title of the contribution: The effect of situational leadership style on the performance of sales representatives

Koen Irianto Uripan, Falih Suaedi

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)

Abstract

The purpose of this study was to identify simultaneous and partial influence between situational leadership style and motivation on the performance of sales representative in PT. Luxindo Raya Surabaya. This study was an explanatory study using a statistical test. The findings of this study indicate that theories of leadership style with behavioral approach oriented to maturity and wide views on the task, motivation, need-for-achievement, and ability to establish relationships will be able to improve one's performance. In conclusion, in situational leadership, it is important for every leader to make a good diagnosis of the situation.

Translated title of the contributionThe effect of situational leadership style on the performance of sales representatives
Original languageSpanish
Pages (from-to)1504-1520
Number of pages17
JournalOpcion
Volume35
Issue numberSpecial Issue 20
Publication statusPublished - 2019

Keywords

  • Motivation
  • Performance
  • Situational leadership style

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