Does religiosity affect green entrepreneurial intention? Case study in Indonesia

Martini Dwi Pusparini, Dahlia Bonang, Rheyza Virgiawan, Raditya Sukmana, Setiawan bin Lahuri, Alfarid Fedro

Research output: Contribution to journalArticlepeer-review

Abstract

Purpose: This study aims to examine various factors influencing the inclination of students toward Green Entrepreneurial Intention (GEI), including University Support (USP), Family Support (FSP), Religiosity (REL), Commitment to Environment (CEN) and Green Entrepreneurial Motivation (GEM), as well as Attitude towards Green Entrepreneurship (AGM). Design/methodology/approach: Data were collected through an online survey of Muslim students at Indonesian Islamic universities. A five-point Likert scale was used in the online questionnaire, with 419 processed data. Partial least squares structural equation modeling was used to analyze the data and test the relationship between the variables. Findings: The results showed that AGM, CEN and REL impacted GEM. AGM was influenced by FSP but not by USP while GEI was significantly influenced by AGM, FSP and USP. Research limitations/implications: The limitation of the study is the composition of the sample, consisting solely of Islamic university students. Another limitation is the variables used. Future studies should analyze other factors, such as role models, green knowledge or family background. Practical implications: This study provided fresh perspectives by empirically establishing a framework for assessing GEI, considering REL variables, an unexplored area conceptually. Practically, it helped to advance sustainable entrepreneurship education, particularly in Islamic universities. Accordingly, it provided several practical contributions for universities to develop curricula that better support green entrepreneurship among students. Originality/value: This study represented the first investigation into the influence of REL on GEI, specifically among university students. Furthermore, Stimuli, Organism and Response theory was used as a foundation for the development of the diverse variables under investigation.

Original languageEnglish
Pages (from-to)548-575
Number of pages28
JournalJournal of Islamic Marketing
Volume16
Issue number2
DOIs
Publication statusPublished - 20 Jan 2025

Keywords

  • Green entrepreneurial intention
  • Green entrepreneurship
  • Islamic University
  • Religiosity

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