Background: Breast milk is the main food of infant in the sixth month of life. The behavior of exclusive breastfeeding in infants aged 0 - 6 months is still low. Variety of factors affected the behavior of breastfeeding. Based on Sunrise Model a lot of components affect health behaviors. Objective: To analyze the factors behavior of breastfeeding based on Sunrise Model at Kenjeran Public Health Center Method: The design used was cross sectional with total sampling method and 28 respondents. The independent variables were the kinship and social factors; cultural values and ways of life; niketutalitarmini@gmail. com economic factors, and educational factors. The dependent variable was the behavior of breastfeeding included exclusive, predominant and partial breastfeeding. Instruments used in the data collection were questionnaires. Data were analyzed using the Spearman test with the level of significance level was α <0.05. Results: The results showed that kinship and social factors along with cultural values and ways of life were significantly related to breastfeeding behavior (psocial = 0,000, cultural = 0,000). Economic factors along with educational factors were not significantly related to breastfeeding behavior (peconomic = 0.460, peducational = 1,000). Conclusion: Kinship and social factors, cultural values and ways of life can improve the behavior of exclusive breastfeeding. Differences in economic and educational levels do not lead to differences in breastfeeding behavior. The results of this research can be used as the design of a model program of interventions on breastfeeding behavior in the community in further research.
- Sunrise Model Approach